Doctor Who China Campaign

Art buying for a series of illustrations to launch Doctor Who to the Chinese market. On selecting New York-based Chinese artist Feifei Ruan to depict the TARDIS landing in key cities, the project went on to receive numerous awards and pick up significant press in China, the UK and US. The project was first unveiled at the Taobao Maker Festival in Hangzhou and then officially launched at Shanghai Comic Con 2018. The illustrations went on to be used for an exclusive merchandise deal for the Doctor Who brand.

Click to enlarge the images.

5 x Award Wins

As featured by Digital Arts Online, South China Morning Post, The Telegraph, China Daily and more…

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Credits

Art Buying: Verity Roberts

Illustrator: Feifei Ruan

Creative Director: Martin Duhovic

Designer: Laura Haines

Artworker: Ranjit Sehambi

Campaign Producers: Lauren Holden, Nicole Turner

Awards

Gold: Illustration, PromaxBDA Global Excellence Awards 2019

Silver: Key Art Technique in Illustration, Clio Entertainment Awards 2019

Bronze: Illustration, ADC Awards 2019

Bronze: Illustration, Creativepool Annual 2019

Bronze: Print/Outdoor Craft, Kinsale Shark Awards 2019

Exhibited at the Graphic Days Torino design festival in Italy, 2019